Product Strategy, Differentiation, and Market Insight for ABA Platforms
We help ABA-focused platforms sharpen their product vision, understand the provider and payor landscape, and unlock scalable go-to-market opportunities. Whether you're early-stage or expanding into autism care, we connect your strategy to real operational needs.
✅ Product & Strategy Advisory
Improve positioning, validate your feature set, and identify go-to-market partners aligned with ABA decision-makers.
✅ Platform Landscape Reports
Access proprietary evaluations of ABA software vendors—by category, by capability, and by integration potential.
✅ Provider Market Reports
Detailed metrics on provider scale, leadership, personas, and the tech stacks they use today (PM, clinical tools, RCM, etc.).
Questions We Ask and What We Will Help You Uncover
Market Positioning
What are your barriers to adoption: Cost? Data? Inertia?
Who are the incumbents in your space? Is CentralReach one of them?
Are you displacing, integrating with, or working around them?
Customer Segments & Expansion Strategy
What type of customer are you pursuing?
⤷ Solo / Mid-market / Top 35 enterprise?What’s your pricing and licensing model?
What are your buyer personas?
How are you reaching customers—direct sales, partners, advisors?
Data & AI Readiness
How will you manage platform data: internally, shared, customer-owned?
Are you interoperable with common EHRs, RCM systems, or CRMs?
If your offering were an AI Agent, what function would it perform best?
Vision, Funding, and Traction
How are you funded?
What would your investors or owners define as success?
Who is your biggest fan or most vocal customer?
What’s your most validated use case today?
Are you meeting your investor’s milestones?
Why Investors Work With Us
We understand the tech barriers ABA providers face—and what gets adopted.
Our insights reflect real provider feedback, implementation realities, and workflow gaps.
We track the entire ecosystem—from PM and clinical tools to AI disruptors and compliance platforms.
